Just learned about a breakthrough in hormone replacement therapy during your morning walk? Considering a weight loss program your favorite Instagram personality swears by? Following social media influencers and podcasters who are passionate about health can be a convenient and inspiring way to boost our own wellness. However, new research shows their guidance should come with a healthy dose of skepticism.
A Pew Research Report published in May revealed that up to 35 percent of older adults get health information from influencers, even though most are not health care professionals. In fact, only 17 percent were doctors, dentists or nurses. Most describe themselves as coaches or entrepreneurs, while others said their expertise came from personal experience with a medical condition.
When evaluating health information online, it’s important to look at their qualifications and even verify people are who they claim to be. Some influencers will use titles such as “doctor” in their social media handles without actually holding medical credentials.
According to Harvard Health, “Given that the majority of influencers are not actual health care providers, it’s wise to be skeptical of their recommendations. If you seek health information from social media, beware of trying any recommended therapy, supplement, or workout before verifying the information with a doctor or another clinician such as a dietitian, physical therapist or pharmacist.”
And those stories about a miracle 100-pound weight loss? Treat them as anecdotal, not real medical advice. There is often an ulterior motive to the pitch. If there is a product attached to their recommendation, assume they have a financial incentive for persuading you to follow their advice.
According to the Pew Study, two-thirds of users consume health content because it showed up in their social media feeds. They weren’t actively looking for it. If you come across health or wellness guidance that seems compelling, treat it as a conversation starter rather than a prescription. Discuss it with your health care providers before you make any significant changes to your diet, medications, supplements, or health routines.