The Rockbridge Area Tourism Event Sponsorship Opportunity is now open for requests.
The Rockbridge Regional Tourism board offers sponsorships for tourism events occurring in Lexington, Buena Vista, and Rockbridge County on a biannual basis.
Sponsorship applicants must be organizing an event located within Lexington, Buena Vista, or Rockbridge County and occurring between July 1 and Dec. 31, 2026. Requests should not exceed $3,000 per event.
The Rockbridge Regional Tourism board will award monies based on the strength of the application, how well it aligns with regional tourism goals and objectives, and the event’s potential to attract outof- town visitors and generate overnight stays. A total of $10,000 is earmarked for distribution, though total disbursement is not guaranteed.
The window for completing an application for sponsorship is April 1 through May 3. Awards will be announced on the week of May 25, and funds will be distributed during the month of June.
Potential applicants will find the sponsorship application and related request guidelines at LexingtonVirginia.com/sponsorships.
